Partnership Overview

Elevated editorial hospitality for a four-day event series.

Essential Herbs is honored to pitch as culinary partner for K2's upcoming NDA editorial event on Duane Street in NYC. Recognizing the caliber and sophistication of your guests and brand positioning, every service is designed around fresh, seasonal, produce-forward cuisine presented with sleek, elegant precision. No standard catering. No recycled menus. Every meal reflects what's at peak season and how to honor those ingredients through thoughtful technique.

September at the Market — Peak Season Produce

What September brings to the table.

September marks the finale of summer's bounty. Local grapes reach peak ripeness, figs arrive exclusively from Cherry Lane Farm (the region's only dedicated local fig grower), and stone fruit concludes its season. Bronze fennel, mixed zucchini varieties, wild local mushrooms, kohlrabi, and the final heirloom tomatoes provide the backbone of the menu. Every ingredient is sourced to honor what the region produces at its absolute best.

Farmer Partnerships & Local Networks

Essential Herbs maintains direct relationships with Grow NYC farmers market partners, including Amoon Farm, Norwich Meadows Farm, Furnace Creek Farm, and additional regional growers. These partnerships ensure the highest quality produce, harvested at peak season and delivered days before service. Russell conducts market visits two weeks prior to finalize ingredient specifications and confirm availability.

Proteins & Dairy — Regenerative Standards

All eggs and yogurt sourced exclusively from local, organic, and regenerative farms. Beef and lamb from Hemlock Hills Farm (Cortlandt Manor, NY) and Kinderhook Farm (Valatie, NY). Chicken sourced from Greenane Farms (Delhi, NY). Every protein reflects a commitment to regenerative agriculture and exceptional animal husbandry. Grains milled locally whenever possible, with emphasis on artisan mills. Rice sourced from Great Joy Family Farm.

Employee Lunches

September 14 & 15 | Pre-Ordered Individual Lunches

Menu Note: Exact menu selections to be finalized with client after menu call conducted 14 days prior to event. Options below represent current offerings.

Dietary Key

Investment

Payment Terms: Full payment ($4,036.83) required upfront to secure dates, team commitment, and finalize guest selections. Total investment includes all food, beverages, project management, menu design, sourcing, and coordination for September 14–15.

Pricing assumes the scope as outlined: employee lunches at $50/person (Sept 14–15). Includes 3% sustainable sourcing fee and 20% project management fee. Additional scope beyond this outline subject to change order and supplementary fees.

Next Steps